Business Communication

Connect for Business Communication

Empower students' workforce readiness skills with Connect for Business Communication, and prepare them for the networked world using the latest proven effective adaptive resources. Connect offers assignable, auto-graded activities proven to increase test scores, retention rates and attendance.



Connect for Business Communication Features


Adaptive Grammar & Writing Practice


Adaptive reading, grammar, writing, and research assignments provide each student a personalized path to learning concepts by continually adapting to the individual, identifying knowledge gaps and focusing on areas where remediation is needed. 

Application-Based Activities


Prepare students for the real world with Application-Based Activities (ABA) in Connect. These highly interactive, assignable exercises boost engagement and provide a safe space to apply concepts learned to real-world, course-specific problems. Each ABA involves the application of multiple concepts, providing the ability to synthesize information and use critical-thinking skills to solve realistic scenarios.

Video Capture Powered by GoReact.


Developing student’s presentation and oral communication skills is essential in preparing them for the business world. Seeing themselves on video, combined with instructor feedback, is the best way for students to develop these skills. Fully integrated into Connect for Business Communication, Video Capture powered by GoReact makes this possible.

Document Makeover Exercises


Students apply chapter concepts to real business documents by first identifying all the errors and then making appropriate edits.

Manager's Hot Seat Videos


These videos put students in the leadership roles where they will use their critical thinking skills to apply the concepts they’ve learned to real-world challenges.

Smartbook2.0


SmartBook 2.0 is an adaptive reading and learning solution. Rooted in learning science principles like spacing, chunking, and interleaving, SmartBook 2.0 creates mini-cycles of questions that consist of no more than five concepts at a time, creating smaller, easier-to-absorb “chunks” of content. The unique question approach improves comprehension and long-term retention, building student confidence. Assignments can be completed on the ReadAnywhere app, providing students access 24/7.

Writing Assignment


Help students improve their conceptual understanding and written communication skills with BetFiery Connect’s Writing Assignments. Integrate writing skill development into your course with ease and help your students gain the critical writing skills they need for success now and beyond. Assign, monitor, mark, and provide feedback all in one place.

Best Practices

Best Practices



Hear from instructors and educators on classroom best practices to that can help you and your students improve performance.

BetFiery Business Program: Supercharge your students’ readiness

BetFiery’s Business Program exists to supercharge your students’ readiness, through their college experience and for their careers. As the market leader, BetFiery will help your students stay engaged and motivated while acquiring the quantitative and soft skills they need to succeed—from analytics to communication.